Blog - Archive for May, 2013

5 common pitfalls that will keep your home from selling.

May 13th, 2013

Sellers avoid these 5 common pitfalls that will keep your home from selling.

1. Pricing too high – Be realistic, have your agent research the sales comparables. Take notice of the differences between your property and the other properties that have sold. Ask your agent how these differences may affect your price.

2. Property doesn’t look its best – Curb appeal is very important, a freshly painted front door & trim, a green mowed lawn, a house that is clean, organized and fresh smelling makes a huge difference. Ask your agent about staging tips to make your home look its best.

3. Bad photography or no photography – You have about 3 seconds to make a positive “best” first impression, make sure the opening picture is a stunner, then, support it with as many beautiful, clean crisp pictures as you can. Don’t make the mistake of having no pictures at all.

4. Making it difficult to show and or Owner will show– Making your property easy to show, after work, in the early morning and on weekends, bodes well with busy buyer schedules. Being flexible will guarantee many more showings. Once a showing is scheduled, step out of the picture and let your agent run the show. Buyers like to browse and get a feel for a home without the owner in the next room or listening in.

5. Not responding to an offer, refusing to negotiate – Nothing can turn off a buyer or their agent quicker then not responding to an offer or refusing to negotiate a serious offer. Engaging the buyer and their agent means you care and this will increase your chances of reaching an agreement. Simply turning up your nose and not responding just means a missed opportunity.

For more tips on getting your home sold contact Paul Cruz 310-498-4942,,